Benefits of Social Media in the World of Education

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Social media is an online media, with its users being able to easily participate, share and create content including blogs, social networks, forums and the virtual world. In the world of social media education also plays an important role in improving the quality of students. Using social media in order to trigger the quality of students is to use all the ease of communication and sharing information that the media has for the process of education or learning. More effective, efficient, and accelerated overall information.

Some social media can play a role in the world of education that can trigger the quality of students, including Facebook, Twitter, Blog, and Youtube. The quality of students can be better when utilizing social media as much as possible, by minimizing the negative impact. Facebook and Twitter are social networks that are widely used by students, friendship systems and information exchanges that are very easy to do on this site which causes many students to have these accounts. Especially this year it is expected that all Madrasas or schools can carry out online-based examinations (CBT) starting from the MI / SD level. Of course this has become a progress and challenge that we must carry out together, considering that all students are now able to operate their cellphones or laptops easily (elementary school age).

Through a WA group or other blogs, students can easily and freely discuss without being limited by space and time so that the discussion here is more interesting and efficient. Finally students can do an independent learning process without having to be accompanied by a teacher. But it is even better if the teacher participates in managing the group. So that any learning using several methods can be easily explained.

Likewise the use of social media as a place to promote madrasas. The use of social media in madrasas as a way to reach the attention of students and parents of students, this is a necessity in this day and age. It's a shame if a school misses the opportunity to use social media as a tool to achieve benefits.

The concept of school branding in school promotion needs has two dimensions. The first dimension is social media as a form of branding. A school with effective use of social media will become a school that forms its branding. In short, the application of 'brand' in the context of school promotion is a way for prospective students to become interested in choosing a school rather than choosing another school. The application of this brand will help parents determine their choices because of the same values ​​or brands and become a big goal in the future to send their children to school.

The second dimension is that the school strives to fill positive content about its institution by continuing to preach positive things. There is a term now, namely 'Google is your new name card' or someone's reputation and capacity is at the touch of a finger when there is another party who searches his name on Google. If schools diligently fill positive content about their schools, outsiders will find it easy to collaborate with schools for school progress. Because other parties outside of school will find it easy to see what is being busy at school as well as the main focus of school development for the better. And now it has become a lively school that is more advanced than it used to be.

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